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United States beef leader enjoys first visit to Beef Australia

Published 09 May 2024

Media Release

The leader of the United States’ national trade association representing cattle producers, the National Cattlemen’s Beef Association (NCBA), has told 700 Australian beef producers and industry stakeholders, the two countries share many of the most critical challenges and opportunities faced by red meat production.

Speaking at the Rural Press Club Breakfast at Beef2024, NCBA Chair, Mark Eisele, said he was thrilled to be attending his first Beef Australia event, alongside his daughter, Kaycee, and NCBA colleague, Kent Bacchus.

“I’m thrilled to be here and can’t begin to express how great you’ve treated us, you’re a credit to your country,” Mr Eisele said.

“I didn’t expect to see such an amazing country and I’ve only seen part of it – I will be back in the future to see some more.”

Addressing the Beef2024 crowd, he singled out sustainability, foreign animal diseases, food safety and lab-grown protein as areas his organisation is actively engaged in and were also applicable to the Australian industry, before signing a joint statement of priorities for Australian and American producers and ranchers with peak industry body representing grass-fed cattle producers, Cattle Australia.

Mr Eisele hails from King Ranch, located just outside Cheyenne in Wyoming, where he started working when he was just 15 years old. He invested in the ranch over time, before eventually taking over full ownership and running the operation in partnership with his wife and three children. As President of the NCBA, Mr Eisele represents more than 175,000 cattle producers and feeders from across the United States.

Beef Australia is proudly presented by the Australian Government and the Queensland Government.

ENDS

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