Laura Healey
Business Owner – Lot Twelve Beef (Self Employed), Victoria
Laura Healey is a Gippsland-based beef producer and co-founder of Lot Twelve Beef, a family-run farm gate business focused on producing high-quality, ethically raised beef for local communities. Alongside her husband, Laura manages their cattle operation while also raising their two young boys, grounding her work in both family values and long-term sustainability.
With over 15 years’ experience working within the community banking sector through Bendigo Bank, Laura brings a strong understanding of regional communities, customer relationships, and small business operations. This experience has shaped her approach to Lot Twelve Beef, where she is passionate about building trust, fostering connection, and creating a transparent pathway between producer and consumer.
Laura is a strong advocate for the role of storytelling in the beef industry, believing it is key to strengthening consumer confidence and connection to Australian agriculture. Through her work, she is committed to showcasing the care and intention behind beef production while contributing to a more resilient and future-focused industry.
In addition to her work on the farm, Laura is also involved in operating a plumbing and excavation business, bringing a practical, solutions-focused approach to leadership and business growth. She has a keen interest in value-adding, direct-to-consumer marketing, and strengthening regional food systems.
Laura is driven to contribute to a beef industry that supports producers, connects with communities, and continues to evolve for future generations.
